Serious professionals in any industry use the best tools. Those pros know that such tools are instruments of their success. The online business ecosystem is no different. When used well, tools can be real game-changers.
Which are the best tools for online entrepreneurs serious about growing their business? We have worked hard over the years to answer that question by testing dozens upon dozens of platforms. Most are okay. Some stink. And a few are excellent.
Here are our chosen few—those platforms that we have come to love and trust. Our business could not function without these tools. We are grateful for the teams who build these tools and the care they show their customers like us.
IMPORTANT DISCLOSURE: PLEASE READ BEFORE PROCEEDING
We are proud affiliates for some of these tools. Affiliate links are used for each tool that we are an affiliate of, which means that if you click that link and subsequently make a purchase, we will earn a commission. You pay nothing extra; any commission we earn comes at no additional cost to you. Please understand that our recommendations are based on deep experience with and knowledge of these companies. We recommend them to online entrepreneurs like you because they are genuinely helpful and useful, not because of the small commissions we receive if you choose to buy something. Please do not spend any money on these products unless you feel you need them or that they will help you achieve your goals.
Inmotion Hosting
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Convertkit
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Monday.com
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Camtasia Studio 9
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Kajabi
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Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business
Discover the vital relationship that will take your company from “What’s next?” to “We have liftoff!”
Visionaries have groundbreaking ideas. Integrators make those ideas a reality. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald’s. It worked for Ford. It can work for you.
Traction: Get a Grip on Your Business
Do you have a grip on your business, or does your business have a grip on you?
All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical. Based on years of real-world implementation in more than 100 companies, the Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned.
Powerful: Building a Culture of Freedom and Responsibility
When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, Powerful: Building a Culture of Freedom and Responsibility, she shares what she learned there and elsewhere in Silicon Valley.
McCord advocates practicing radical honesty in the workplace, saying good-bye to employees who don’t fit the company’s emerging needs, and motivating with challenging work, not promises, perks, and bonus plans.
Radical Candor: Fully Revised & Updated Edition: Be a Kick-Ass Boss Without Losing Your Humanity
Radical Candor has been embraced around the world by leaders of every stripe at companies of all sizes. Now a cultural touchstone, the concept has come to be applied to a wide range of human relationships.
The idea is simple: You don’t have to choose between being a pushover and a jerk. Using Radical Candor―avoiding the perils of Obnoxious Aggression, Manipulative Insincerity, and Ruinous Empathy―you can be kind and clear at the same time.
Building a StoryBrand: Clarify Your Message So Customers Will Listen
Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
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